Andy Burns

Fixed price projects

In my last note, I laid out the problem with hourly billing: it shifts all the risk onto you and has a tenuous connection to outcomes. So what’s the alternative? Fixed-price projects. Here’s why they work better for both sides: Think about it: why would you want to pay more for someone to take longer? […]

Fixed price projects Read More »

The Walmart effect

Can we be honest? Humans aren’t especially great at thinking long-term. That’s why cheap looks a bit too attractive—it tempting to go with, even if it costs you more in the long run. Take Walmart. It’s busy every weekend because people are drawn to low cost. You grab the plastic widget that does the job

The Walmart effect Read More »

Penalized for growth

Most commercial CRMs hit you with a penalty for success: The feature one also gets tricky, because they always stash the stuff you will need eventually into a higher tier. Just search some CRM’s now and tell me what you find. Here’s the deal: Besides the higher ongoing subscription fees you’re committed to as long

Penalized for growth Read More »